American Movie Classics
American Movie Classics (AMC) wanted to leverage their lowband and broadband web properties in order to make their name synonymous with classic film expertise. amctv.com served as both a promotional tool, providing users with on-air programming schedules and behind-the-scenes looks at AMC original programming, and a film buff's resource. Users could browse through a staggering array of film clips, biographies, filmographies and other features. AMC took an aggressive approach toward growing amctv.com, and maintained that stance for the year and a half that I was involved with the project.

role
As Executive Producer at Thoughtbubble Productions, I was responsible for AMC's lowband and broadband products from October 1999 to June 2000. During my tenure as project lead, I:
  • managed a 7 person production team dedicated to AMC properties.
  • helped client to define monthly objectives.
  • generated all necessary project documents including requirements documents, production schedules, project briefs, billing documentation, etc.
  • led weekly client/in-house status meetings.
  • managed the production of the Academy Award, Radio City Music Hall and Marilyn Monroe Auction mini-site events from conceptualization to implementation.
    As Associate Producer, I maintained AMC's lowband property from January 1999 to October 1999. In this position, I:
  • made all daily, weekly and monthly graphical changes on amctv.com.
  • assisted Executive Producer in creating requirements documentation for site additions.
  • had daily contact with client.
  • penned the weekly amctv.com newsletter.
  • wrote all but the feature editorial on site.
  • wrote several star biographies and behind the scenes articles.
  • helmed AMC's Monsterfest '99 mini-site.

    client
    Rainbow Media Group

    technology
    HTML, JavaScript, CSS, PhotoShop, ImageReady, QuickTime, Oracle db, Perl, Flash 4, Director.

    where & when
    Thoughtbubble Productions, New York, NY.
    January 1999 - June 2000.


  • click thumbnails for screenshots
    * Featured in Working Woman magazine's "Essential Internet Guide" in January 2000.